Knowing how to make a cover letter is an excellent way to increase your chances of getting a job interview.

It is your responsibility to get a company interested in you from the outset, and in that sense, the cover letter plays a key role. It marks the difference between having a passive attitude (sending a curriculum through an employment portal and sitting down waiting for the responsible person to read it) and an active attitude (being the ones we contact directly with that person).

In this article, you will find a video in which I tell you how to get the interest of a company for you through a cover letter.

How to Make a Cover Letter

As I said, the cover letter makes a difference between the candidate who opts for a job and decides to contact the person responsible for the selection process using a cover letter and the one who decides to send a resume through an engine of search.

What is the main purpose of a cover letter?

Many candidates prepare a cover letter without being very clear about the purpose of it. They believe that the goal is to get the job or talk about themselves in order for the company to see how good they are.

It’s not about how good you are, but how you can help the company solve its problems. In this sense, your cover letter is not much different from a sales letter or a yogurt commercial. It is about selling the company the benefits they would get if they hired you.

When the person in charge of selecting company personnel read your cover letter you are going to ask yourself three questions:

Why should I take the time to interview this candidate?

How can this candidate resolve the problems or needs of my company?

What does this candidate do that makes it different or better than the rest?